Promotional Merchandise Ideas to Help Promote Business

Promotional merchandise is anything that can be imprinted with your company information, and then given away to customers or prospects.  Generally, you should choose something that can be used every day -- such as a calendar or a pen -- so that your client or prospect will remember your company.  The more your promotional item can be used, the more likely your business will benefit from giving it away.

Promotional products are given away throughout the year and sometimes on special occasions such as the holidays or New Year.  Retailers, professionals (such as lawyers), manufacturers and all types of business can benefit from giving promotional merchandise to their recurring customers or prospective clients.

Executive gifts can also be given to clients or prospective clients, and they are also given to employees.

If you're not sure what type of promotional merchandise interests you, we've compiled a list of ideas.

	Office-related promotional items may be the most economical choice and includes merchandise that will be used on a daily basis, such as pens, calendars, etc.  We've compiled a list of office-related promotional merchandise ideas for you.
	Key chains, clocks, cups, promotional water bottles and other "houseware" and "gadget" types of promotional merchandise are also popular choices because they can be used everyday -- and are affordable.
	Baseball caps, customized t-shirts and other clothing and accessories are always a favorite for customers.  Check out our clothing, apparel and accessory promotional merchandise idea list.
	They may not be practical, but toys, balloons and other unusual promotion advertising pieces may keep your business in your customer's mind.
	Although you don't give them away, having a magnetic sign on your car, adding a promotional sticker to your merchandise, or displaying a promotional banner will advertise your business.  Printed promotional items in this category generally relate to displays and are not given away to customers.